Eurovision star Sam Ryder surprises fans with festive performance in Edinburgh

12/14/2023

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Eurovision star Sam Ryder wowed bystanders in Edinburgh with a surprise festive gig.

The singer-songwriter performed some Christmas classics and his new single ‘You’re Christmas to Me’. His performance was a treat to locals from Deliveroo after Edinburgh residents were revealed as the most charitable when donating to anti-poverty charity the Trussell Trust on the app.

Deliveroo is also continuing to encourage people across the UK to donate to the Trussell Trust as the charity expects to provide over a million food parcels between December and February.

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Sam Ryder said: “Christmas is a season to be charitable and it’s great to see the nation supporting the Trussell Trust during what is set to be the most challenging winter yet for food banks across the UK. I was thrilled to be the ‘ryder’ in charge of delivering the legends of Edinburgh a little festive surprise! Merry Christmas!”

Senior Policy Advisor at Deliveroo Eleanor Garnier added: “Christmas is a wonderful time of year for many, but it’s also a really tough time for others, with more and more people needing support from vital services such as the Trussell Trust to cover life’s essentials. So we’re delighted to be able to reward Edinburgh, as the UK’s most charitable city this Christmas, with a performance from such a renowned UK superstar.”

Deliveroo customers in Edinburgh raised enough money to provide over 43,000 meals to food banks in the Trussell Trust network this year. Customers can find the in-app charity round-up feature on the Deliveroo app as they check out any order, with the option to round up to the nearest pound or make a set donation amount of their choice.

Emma Revie, CEO of the Trussell Trust comments: “We are incredibly grateful to everyone who has supported us through this campaign and as a proud Scot, I would like to extend a particular thank you to the people of Edinburgh who were extra generous when rounding up their Deliveroo orders. Our network is facing its most challenging winter yet – we’re expecting to provide an emergency food parcel every eight seconds over the coming months – so every donation truly does matter.”

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