{"id":69590,"date":"2023-12-13T22:21:06","date_gmt":"2023-12-13T22:21:06","guid":{"rendered":"https:\/\/hotcelebon.com\/?p=69590"},"modified":"2023-12-13T22:21:06","modified_gmt":"2023-12-13T22:21:06","slug":"oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis","status":"publish","type":"post","link":"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/","title":{"rendered":"Oakley Teases a New Look for the Brand With Launch of Future Genesis"},"content":{"rendered":"<p>Oakley is gearing up to revamp the brand\u2019s aesthetic and direction with Future Genesis. Described as a storytelling platform, the California sunglasses brand will use Future Genesis as a hub for sharing all of the innovations it&#8217;s working on, from technology to product design, along with exciting collaborations and partnerships.<\/p>\n<p>In tandem with the launch of Future Genesis, Oakley has shared two short films that pay homage to its original 1992\u200b\u200b promotional film, <em>Max Fearlight.<\/em><\/p>\n<p>Three decades on, Max sports the vintage Oakley Medusa goggles and helmet set, a legacy product from the brand, as he emerges from a bunker. Another film introduces another adventurer in the family, <span>his daughter, Maxine. She wears a digital model that inspired Oakley\u2019s real-life 13:11 <\/span><span>sunglasses, which will debut in 2024.<\/span><\/p>\n<p>Oakley plans to continuously put out short films via Future Genesis leading up to its 50th anniversary in 2025.<\/p>\n<p>Check out one of Oakley\u2019s new Future Genesis short films above.<br \/>\nSource: <a href=\"https:\/\/hypebeast.com\/2023\/12\/oakley-new-look-future-genesis-short-film-watch\" target=\"_blank\" rel=\"noopener\">Read Full Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oakley is gearing up to revamp the brand\u2019s aesthetic and direction with Future Genesis. Described as a storytelling platform, the California sunglasses brand will use Future Genesis as a hub for sharing all of the innovations it&#8217;s working on, from technology to product design, along with exciting collaborations and partnerships. In tandem with the launch of Future Genesis, Oakley has [&#8230;]<\/p>\n","protected":false},"author":2,"featured_media":69589,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Oakley Teases a New Look for the Brand With Launch of Future Genesis - Hotcelebon.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Oakley Teases a New Look for the Brand With Launch of Future Genesis - Hotcelebon.com\" \/>\n<meta property=\"og:description\" content=\"Oakley is gearing up to revamp the brand\u2019s aesthetic and direction with Future Genesis. Described as a storytelling platform, the California sunglasses brand will use Future Genesis as a hub for sharing all of the innovations it&#8217;s working on, from technology to product design, along with exciting collaborations and partnerships. In tandem with the launch of Future Genesis, Oakley has [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/\" \/>\n<meta property=\"og:site_name\" content=\"Hotcelebon.com\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-13T22:21:06+00:00\" \/>\n<meta name=\"author\" content=\"mediabest\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/hotcelebon.com\/wp-content\/uploads\/2023\/12\/Oakley-Teases-a-New-Look-for-the-Brand-With-Launch-of-Future-Genesis.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"mediabest\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/\",\"url\":\"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/\",\"name\":\"Oakley Teases a New Look for the Brand With Launch of Future Genesis - Hotcelebon.com\",\"isPartOf\":{\"@id\":\"https:\/\/hotcelebon.com\/#website\"},\"datePublished\":\"2023-12-13T22:21:06+00:00\",\"dateModified\":\"2023-12-13T22:21:06+00:00\",\"author\":{\"@id\":\"https:\/\/hotcelebon.com\/#\/schema\/person\/74db1979fe71b5ea01513ec1ce5bc609\"},\"breadcrumb\":{\"@id\":\"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/hotcelebon.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Entertainment\",\"item\":\"https:\/\/hotcelebon.com\/category\/entertainment\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Oakley Teases a New Look for the Brand With Launch of Future Genesis\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hotcelebon.com\/#website\",\"url\":\"https:\/\/hotcelebon.com\/\",\"name\":\"Hotcelebon.com\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hotcelebon.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/hotcelebon.com\/#\/schema\/person\/74db1979fe71b5ea01513ec1ce5bc609\",\"name\":\"mediabest\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hotcelebon.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d7cef2e0d8d634cb49d54f7c48b549a1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d7cef2e0d8d634cb49d54f7c48b549a1?s=96&d=mm&r=g\",\"caption\":\"mediabest\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Oakley Teases a New Look for the Brand With Launch of Future Genesis - Hotcelebon.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hotcelebon.com\/entertainment\/oakley-teases-a-new-look-for-the-brand-with-launch-of-future-genesis\/","og_locale":"en_US","og_type":"article","og_title":"Oakley Teases a New Look for the Brand With Launch of Future Genesis - Hotcelebon.com","og_description":"Oakley is gearing up to revamp the brand\u2019s aesthetic and direction with Future Genesis. Described as a storytelling platform, the California sunglasses brand will use Future Genesis as a hub for sharing all of the innovations it&#8217;s working on, from technology to product design, along with exciting collaborations and partnerships. 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