{"id":68288,"date":"2023-10-13T15:32:31","date_gmt":"2023-10-13T15:32:31","guid":{"rendered":"https:\/\/hotcelebon.com\/?p=68288"},"modified":"2023-10-13T15:32:31","modified_gmt":"2023-10-13T15:32:31","slug":"james-charles-announces-hes-shutting-down-his-clothing-line-sisters-apparel","status":"publish","type":"post","link":"https:\/\/hotcelebon.com\/celebrities\/james-charles-announces-hes-shutting-down-his-clothing-line-sisters-apparel\/","title":{"rendered":"James Charles Announces Hes Shutting Down His Clothing Line, Sisters Apparel"},"content":{"rendered":"
James Charles<\/strong> is shutting down his brand, Sisters Apparel<\/em><\/strong>.<\/p>\n The 24-year-old YouTube star made the announcement on social media on Thursday (October 12).<\/p>\n “Well, it’s official. Sisters Apparel is shutting down. This video is bittersweet for me to make, but it’s been a long time coming. Let’s talk about it,” he began.<\/p>\n He explained that he launched the brand along with his famous YouTube slogan, and that he was overwhelmed by the positive response. However, more recently, James<\/strong> has felt disconnected from the brand.<\/p>\n Keep reading to find out more…<\/em><\/strong><\/span><\/p>\n “I just don’t feel connected to the brand anymore. A lot of people have noticed that I no longer say ‘hi sisters’ in my videos anymore. It’s not because I don’t love the people who are watching. You guys will always be my sisters. I’ve just grown up a bit,” he said.<\/p>\n “It just started to feel a little bit immature,” he continued, adding that his priorities shifted to his Painted<\/em> makeup line. “The main reason being it was a lot of work, and my heart has always been in makeup…that just started to take more and more priority.”<\/p>\n Find out what the most-watched music videos on YouTube are!<\/p>\n Watch…<\/p>\n <\/path><\/g><\/g><\/g><\/svg>View this post on Instagram<\/p>\n A post shared by James Charles (@jamescharles)<\/p>\n